When you think about the best thing on the Taco Bell menu, it’s likely pretty hard to choose your favorite food. Your favorite drink, on the other hand, is probably an easy answer: Mountain Dew Baja Blast.
Baja Blast has been a fan-favorite for the 20 years it’s been on the Taco Bell menu. It's so beloved that Taco Bell has found a few different ways to serve it over the years—like the Baja Blast Freeze and Baja Blast Gelato, which is coming to restaurants nationwide this year.
Because 2024 marks the 20th anniversary of the Mountain Dew flavor, the brand is pulling out all the stops for the Bajaversary.
At the start of the year, Mountain Dew announced that Baja Blast and Zero Sugar Baja Blast would be available at grocery stores for the entire year—a welcome change for the usually limited-run product. The brand teased that the January news was only the beginning of the 20th-anniversary celebration—and, they weren't kidding.
The Baja Blast Gelato going coast to coast is part of the anniversary, but more in-store options are coming too—including two new Baja soda flavors and the return of Hard Mountain Dew's Baja line.
Mountain Dew's New Baja Flavors
Mountain Dew is rolling out new Baja Laguna Lemonade and Point Break Punch flavors now. The new sodas are currently hitting shelves, where they’re sold in 20-ounce bottles, 12-ounce 12-packs, and 12-ounce 28-packs.
Laguna Lemonade is a mango-lemonade flavor, while the Point Break Punch is a tropical punch flavor. The new sodas have a blast of flavor you know and love from Baja, but with new fruity flair.
The sodas are available for a limited time at retailers nationwide.
Hard Mountain Dew's Baja Blast Pack Is Back
In 2022, Mountain Dew launched its first-ever alcoholic beverage, Hard Mountain Dew, in four flavors—including Baja Blast. After its successful first year, the brand released a new multi-pack of just hard Baja Blast flavors in 2023. The alcoholic beverages have a 5% ABV and ring in at just 100 calories, with no caffeine or added sugars.
The Hard Mountain Dew Baja Blast Mix Pack includes the OG Hard Mountain Dew Baja Blast, plus Pineapple, Mango, and Punch flavors. Obviously, the 20th Bajaversary isn’t complete without the Hard Mountain Dew Baja Blast Mix Pack making its triumphant return.
The multi-pack is rolling out now and will be available for the rest of the year at retailers that sell Hard Mountain Dew. Currently, Hard Mountain Dew is only available in Arizona, Arkansas, Connecticut, Florida, Illinois, Iowa, Kentucky, Las Vegas, Minnesota, Missouri, Ohio, Oklahoma, Oregon, Tennessee, Vermont, Virginia, and Wyoming—but the brand says it plans to expand availability soon.
All that Baja news in just one day? We can’t imagine what the rest of this Bajaversary year will bring—but we're looking forward to it all.
The new sodas are currently hitting shelves, where they're sold in 20-ounce bottles, 12-ounce 12-packs, and 12-ounce 28-packs. Laguna Lemonade is a mango-lemonade flavor, while the Point Break Punch is a tropical punch flavor. The new sodas have a blast of flavor you know and love from Baja, but with new fruity flair.
Baja Laguna Lemonade is Dew with a blast of Mango Lemonade Flavor. Baja Point Break Punch is Dew with a blast of Tropical Punch Flavor, featuring Raspberry and Pineapple with hints of Cherry, Blueberry, and other fruit flavors.
Initially available only at Taco Bell locations, the soda was eventually released to retailers for limited offerings. This year, in honor of its 20th anniversary, Mountain Dew has said it will be available at retail stores all year long.
Gallery. Baja Blast is a Franchise Exclusive Mountain Dew flavor available since August 2004 only at Taco Bell restaurants. While originating as a Taco Bell exclusive flavor, it then received many retail summer releases until January 2024, when it turned into a permanent flavor for its 20th "Bajaversary" and beyond.
This summer is ripe for tropical fruit, pun intended. Get ready for dragon fruit, guava, ube, tamarind and guanabana flavored food and drinks this summer, as brands turn to innovation to drive consumer interest. And don't forget the heat.
PepsiCo is bringing back fan-favorite Mtn Dew flavor Baja Blast in three different varieties — original Baja Blast, Baja Blast Zero Sugar, and Mtn Dew Energy Baja Blast — along with two new tropical options: Baja Blast Caribbean Splash and Baja Blast Passionfruit Punch.
“Nothing's better than giving fans what they've asked for, with a few additional surprises to keep the celebration going all year long.” Both MTN Dew Baja Blast and MTN Dew Baja Blast Zero Sugar will hit retail shelves nationwide starting this month, January 2024, and remain available all year.
Some gin or a splash of peach schnapps seem to be popular options as well. Or, throw it in the blender with ice and a shot of tequila to make a tropical frozen margarita! For the best experience, add whatever alcohol that you like to pair with this exhilarating taste of Dew.
PepsiCo, the parent company of Mountain Dew, said in a news release Tuesday the drink would be available in bottles and cans all year to celebrate the 20th anniversary of the drink's launch.
As part of Mountain Dew's celebration for Baja Blast's 20-year anniversary, parent company PepsiCo announced in a Jan. 2 news release that the popular “summer classic” beverage sold at Taco Bell would be available all year in 2024.
PepsiCo is celebrating 20 years of its fan-favorite Mountain Dew Baja Blast flavor by making it available in retail locations year-round in 2024, a first for the beverage that originated as a foodservice exclusive.
On April 8th, 2024, the official Mountain Dew Twitter account announced that they would be giving out a pair of a special edition of Pitch Black "Eclipse Edition bottles," to fans who shared a photograph to show how dark it is outside when they're at.
Sangrita Blast was a Citrus Punch flavor of Mountain Dew and had a maroon look, having an identical tasting flavor and color to that of 2019's Cyclone.
Pros: This new Baja Blast flavor actually tastes like mango! It's rare to get a Mtn Dew flavor that really tastes like the fruit featured on the label. But this one pulls it off. There aren't a lot of mango sodas out there, so this one fills a niche.
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